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Weight Watchers has Jennifer Hudson and Jenny Craig has Mariah Carey, but now Nutrisystem is aiming to outdo them both with some help from pop royalty. Last week Janet Jackson was announced as the face of the weight-loss program’s newest campaign, ‘Nutrisystem Success’.
“I’m going about this a different way by not putting a pound amount on it. It’s about when I feel healthy, about when I feel good. That is how I want to be.”
Starting next month, Nutrisystem will donate $1 worth of food to people in need – for every pound its dieters loose – in 2012.
Below are some promos from the new campaign.
Behind the scenes…